| When is everything gong back to normal? -- Roger Sterling Content only matters if you want a better client or customer. If you just want the same as you already have, then content won't matter to you. -- Bill Purdin There can be as much value in the blink of an eye as in months of rational analysis. -- Malcolm Gladwell The only thing that matters in advertising is persuasion. -- Bill Purdin You can tell the ideals of a nation by its advertisements. -- Norman Douglas Big ideas are so hard to recognize, so fragile, so easy to kill. Don't forget that, all of you who don't have them. -- John Elliott, Jr. President and CEO of Ogilvy & Mather after the retirement of David Ogilvy What is the difference between unethical and ethical advertising? Unethical advertising uses falsehoods to deceive the public; ethical advertising uses truth to deceive the public. -- Vilhjalmur Stefansson Half the money I spend on advertising is wasted; the trouble is I don't know which half. -- John Wanamaker You can tell the ideals of a nation by its advertisements. -- Norman Douglas Advertisements... contain the only truths to be relied on in a newspaper. -- Thomas Jefferson Advertising is a very simple business. The really hard part of advertising is keeping it simple. -- Bill Purdin The perfect advertisement is only obvious in retrospect. -- Bill Purdin |